Danielle is a bold, creative thinker who infuses client engagements with consumer perspectives and world-class research insights. Danielle is known for her ferocious pursuit of new challenges and learning new things. She helps clients to identify consumer pain points and problems and validates consumer needs so clients feel confident in their decisions. Danielle pushes clients to think beyond typical solutions and encourages them to explore and test ideas before ruling them out. She credits this way of thinking (also known as the Business Model Canvas) for helping her make smarter decisions in all aspects of her life. Danielle’s experience in B2B, CPG, and the creative arts contributes to her adaptive mindset and keen ability to generate actionable insights for clients such as Nationwide, Kellogg’s, and Messer.