When the task is to build an existing brand or explore a whitespace expansion, our 60-day Innovation Pipeline Accelerators help teams build a repeatable approach.
TRANSFORMING AND BUILDING AN INNOVATION PIPELINE WITH A SENIOR LEADERSHIP TEAM FOR AN ICONIC SPIRITS BRAND THROUGH A MULTI-PHASE ACCELERATOR
Quickly defining opportunities and consumer/ customer Jobs to be Done leveraging multi-method approaches to learning. Entrepreneurial research methods like Digital and Social Media Ethnography help to fill learning gaps.
EXPLORING THE POSSIBILITIES
Gone are the days of home run ideation sessions. Based on the consumer/ customer jobs we’re solving for, we help teams develop a strong external perspective by sharing 100s of trends and analogs to stretch their thinking. Teams collect and connect this fresh inspiration into 100s of ideas. Then we help teams blow out the top ideas on business model canvases, optimizing with feedback from consumers, along with other team members, and experts from across and outside the business.
BUILDING, TESTING, & LEARNING OUR WAY TO THE SOLUTION
Depending on the type of idea we’re developing, we leverage a number of approaches for building, testing, and learning ranging from rapid-fire lean concept development to transactional MVP labs to prediction markets.
Other Ways we Help
Jobs to be Done Sprints
Ideation and Idea Development Sprints
Insight and Ideation Hackathons
Lean Concept Development
MVP Labs
TRANSFORMING AND BUILDING AN INNOVATION PIPELINE WITH A SENIOR LEADERSHIP TEAM FOR AN ICONIC SPIRITS BRAND THROUGH A MULTI-PHASE ACCELERATOR
WE BRING LEAN INNOVATION APPROACHES TO FUTURE-PROOF BIGCOS
LET'S WORK TOGETHER
We'd love to learn about your current challenges and priorities and share more about how we can help.
